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Graphic design award for Harvard Innovation Lab

Tuesday, 13 November 2012

Print magazine has selected the graphic design of the Harvard Innovation Lab as a winner in the 2012 Regional Design Annual, which has just been published. The design was the work of Shepley graphic designers Dan Vlahos and Erin Deeley.

The ‘Hi’ design establishes a distinctive identity and conveys a sense of welcome for the i-lab on Harvard’s Allston, Massachusetts, campus. In telling the story of the impact of the design, Shepley Bulfinch senior creative Dan Vlahos said, “Months after the building opened I got an email ...[more]

On beauty

Tuesday, 16 October 2012

Beauty has been banned from the studio. She peers through cracks in boarded windows at the new architecture of performance. The story of her exile is one that spans two disparate events: Sullivan’s dangerous assertion that “form follows function” and the economic downturn that forced a restructuring of architectural practice in the 21st century.

The latter was the blow that erased Beauty’s place in public discourse. A capitalist economy relies on progress and growth, especially in times of duress; this necessity in times of dwindling funds produces a desire for cheaper, more efficient structures, where discussion of Beauty are seemingly moot. It appeared that for the contemporary client, a building’s ability ...[more]

IIDA design award for Woodruff Library

Monday, 30 April 2012

Shepley Bulfinch has won the “Single Space” category in the 2012 Library Interior Design Competition for the Learning Commons for Atlanta University Center’s Robert W. Woodruff Library. The biennial design award is jointly sponsored by the International Interior Design Association (IIDA) and the American Library Association (ALA).

“This award is a real honor for a transformational work,” said interior designer Joe Rondinelli, a director at Shepley Bulfinch. “The limitations in an interior renovation project can stimulate creativity. For Woodruff, we embraced the red accent color of the ...[more]

Design notes: the 2012 Fellowship Poster

Tuesday, 20 March 2012

I want to share some notes on the 2012 Summer Design Fellowship poster and some thoughts on design communication. But before I do here’s just a brief introduction for those who are new to the program. Years ago the firm established a ten-week paid Design Fellowship for an exceptional architecture student to work with us over the summer. The application is open to all students who are, at date of submission, enrolled in an accredited professional degree program in the field of architecture.

At some point, to keep things fresh we ...[more]

Just wanted to say ‘Hi’ – a look behind the i-lab logo

Tuesday, 14 February 2012

 

Harvard Innovation Lab logo

I recently picked up on something while reading Steven Levy’s interview with Amazon CEO Jeff Bezos in Wired magazine. In response to a question about how to make Blue Origin (his space travel venture) succeed, Bezos said simply: “Maintain a firm grasp of the obvious at all times.”

Capturing the essence of a brand, a story, or an organization is the ultimate communications design challenge. It’s the proverbial truffle of successful identities: uncovering it usually takes some digging, but the rewards are worth it.

Giving the Harvard i-lab a graphic identity had to ...[more]

2012 Summer Design Fellowships now open

Friday, 27 January 2012

We know a great way to make this summer count.

Applications are now being accepted for Shepley Bulfinch’s 2012 Summer Design Fellowship. The application deadline is Friday, February 24, 2012, at 5:00 pm EST.

Is this for you or someone you know? This highly competitive Fellowship offers a unique opportunity for a promising architecture student to spend the summer immersed in real design problems in Shepley Bulfinch’s Boston design studio. We welcome applications from a diverse range of students and institutions. Past Fellows have come from architecture schools throughout the country, including ...[more]

A theory for open building

Monday, 5 December 2011

Why do buildings last? How do we design flexible spaces that can change and adapt? 

A team from Shepley took on this question as part of the Open Building conference at Build Boston last month. The conference tasked three firms – Shepley, Payette, and Cannon – to propose a building that would evolve over time to house multiple uses on a large scale site in Somerville. We took the long historical view and, after a week of exhaustive debate, found that architectural systems which are designed to change rarely work or ...[more]

The ultimate start-up: Harvard innovation lab makes it official

Friday, 18 November 2011

It’s dedication day for Harvard’s innovation lab in Boston, but the buzz has been building all fall.

Shepley worked with Harvard to fast-track the creation of Batten Hall and the i-lab, transforming the old studios of WGBH into a high-energy space for campus and community. Say goodbye to the studios where Julia Child and Zoom! were filmed and hello to workshops and wide-open (and wired) spaces.

Or should we say ‘Hi,’ in the spirit of the i-lab’s signature logo, which Shepley created as part of the innovation lab’s brand?

Even before today’s events, i-lab director Gordon ...[more]